Accelerating growth with heart and purpose
Where customer focus meets proven strategies and new innovations for effective sales transformation.
Accelerate your growth with us and avoid being part of the 70% of initiatives that fall short. Together, we’ll create a customer-focused, data-driven innovative and agile approach that not only drives growth but also aligns your team for sustained success.
Introducing the Growth Accelerator
The catalyst to drive meaningful, scalable growth for businesses with bold ambitions. Combining cutting-edge innovation with proven strategies.
We know that recent studies indicate that 65% of fast-growth companies face challenges in scaling, with investors attributing this to people and organisational issues. McKinsey & Company 2024
Our framework addresses those challenges head on and ensures the Customer is at the heart of your growth strategy.
It's:
• Built on four critical pillars – Customer alignment, People, Processes, and Technology (CPPT), and their interconnected impact on growth.
• Tailored to deliver your specific business objectives, whether thats to pursue rapid expansion, growth into international markets (organically & through strategic acquisitions) or continued growth in the UK.
• Focused on challenges and opportunities felt today and expected in the future, leveraging data-driven insights and innovative methods to ensure your sales operation is positioned to compete and win!
You can expect implementing the framework to:
Accelerate Scalable Growth
Create & Empower High-Performing Teams
Maximise Efficiency & Enhance Agility
Small Call to Action Headline
Is your sales function ready to power your growth?
Take our Executive Insights Survey to get a clear picture of how your sales function aligns with best practices and your growth goals.
The survey results will uncover any misalignments within your team and across your operations, guiding us to target areas that need attention.
With this foundation, you’ll have the option to move forward with a focused, data-driven analysis across your four key pillars: Customer Alignment, People, Processes, and Technology.
This additional step is designed to provide actionable insights, ensuring your sales function is optimally positioned to drive growth and fully aligned with your business objectives.
Are you ready to accelerate growth through scale and operational best practice?
Take our quick survey to get a clear picture of how your teams align with best practices and your growth goals.
The survey results will uncover any misalignments within your team and across your operations, guiding us to target areas that need attention.
With this foundation, you’ll have the option to move forward with a focused, data-driven analysis across your four key pillars: Customer Alignment, People, Processes, and Technology.
This additional step is designed to provide actionable insights, ensuring your teams are optimally positioned to drive growth and fully aligned with your business objectives.
Do you want to supercharge yours or your teams performance?
Connect now to understand how our unique approach to coaching and mentoring can transform how you and your team work.
Our unique approach to coaching and mentoring, ensures a human centred, holistic approach to inviduals and teams that drive business outcomes.
We offer personalised and tailored programmes to suit your requirements to accelerate growth and the personal impact you and your team have across both personal and professsional lives.
Our Team
Sam Ramsden
Melanie Kershaw
Powering Success Through Collaboration
As two seasoned and ambitious women with extensive leadership experience in retail and corporate PLC's, we have joined forces to focus on what we are most passionate about— helping organisations thrive, grow, and achieve their goals.
Our partnership is built on shared values of trust, authenticity, and balance, shaped by our experience navigating dynamic and challenging business environments. These values, combined with our diverse perspectives, ensure a pragmatic approach and a commitment to making things happen.
We actively collaborate with your teams, not only providing strategic advice but also working alongside them to implement best practices that drive growth and success in your business
What it's like to work with us...
“Sam is such a fantastic asset to any business, she has brilliant drive and ambition to change any business for the better and her strategic thinking is second to none.
Sam can turn her hand to any commercial, strategic or big transformational role, she is great with customers and leads people in a collaborative and authentic way “.
CCO
“Mel is one of the most brilliantly talented developers of people I've ever worked with. I've seen Mel grow the capability and confidence of countless colleagues, from those in her team to those fortunate enough to work alongside her.
She's passionate about helping people get the most from their talents. - Honestly, I'm lucky to have worked with Mel”.
Customer Analytics Director
Insights & Thoughts
UK businesses face a transformation paradox. Bold ambition and patchy execution are leading to costly consequences.New Blog Post
Scaling fast can look like success from the outside. But inside cracks start to show when the right framework, leadership and customer alignment isn't in place. Real growth needs structure, clarity an... ...more
Thought Leadership
May 28, 2025•3 min read
Cold outreach isn't broken, but the way we support people doing it needs a rethink.
Transforming cold outreach isn’t just about better scripts or tools, it starts by understanding what the job really demands and enabling people to be their authentic selves. ...more
Thought Leadership
May 20, 2025•2 min read
At She Sparks, we're seeing that tough markets don't kill growth, they propel it.
In today's challenging markets, growth doesn't have to plateau, it can be propelled. Discover how choosing the right partner can unlock revenue growth and operational scale when resilience matters mos... ...more
Thought Leadership
May 14, 2025•2 min read
AI in sales... A Game Changer?
The Hype vs The Reality AI is everywhere in sales right now promising to revolutionise prospecting, lead qualification, and deal closing. The challenge isn’t just adopting AI, it’s knowing how to pro... ...more
Thought Leadership
March 18, 2025•3 min read
AI and Sales – How to Harness Technology to Drive Scalable Growth (Without Losing the Human Touch)
Artificial Intelligence (AI) is rapidly transforming the sales landscape, offering businesses new ways to enhance efficiency, improve customer experiences, and drive scalable… ...more
Thought Leadership
March 10, 2025•4 min read
Don't Wait! Why This Moment Defines Your 2025/26 Sales Strategy Planning.
“A reliable way to make people believe in falsehoods is frequent repetition, because familiarity is not easily distinguished from truth.” Daniel Kahneman Be the team that looks in the rear view mirro... ...more
Thought Leadership
January 31, 2025•2 min read
Embracing the Stockdale Paradox: Confronting the Brutal Truth Behind Missed Sales Targets
Inspired by Admiral James Stockdale's resilience, we delve into the Stockdale Paradox and how, during Business Planning for 25/26, organisations can confront the reasons behind their missed targets an... ...more
Thought Leadership
January 24, 2025•2 min read
Lessons in scaling - Insights from a Gen X entreprenuer
When chatting to my 17 year old son, it struck me how we sometimes over complicate in big business, so I wanted to share what my Sons car wash business taught me ....... ...more
Personal insights
November 07, 2024•2 min read
Ever tried juggling when riding a unicycle?
The challenges of scaling a sales function whilst still keeping the lights on...... ...more
Thought Leadership
November 01, 2024•3 min read
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